Just like a physical shop on the street, a website can start to look old and out of date after a few years. A “website redesign” is more than just giving your site a new coat of paint; it is a chance to rebuild your site from the ground up to better meet your current business goals. This blog is a checklist to help you decide if it is time for you to look into Savannah GA website redesign services.
Why Should You Think About a Website Redesign?
The first big reason to think about a redesign is that technology changes very quickly. A website that was built five or six years ago might not work very well on the latest phones and web browsers. An old site can be very slow and hard for people to use which can turn potential new customers away from your business before they even get a chance to see what you do.
The other big reason is that your own business has likely changed over the last few years. You might offer new services, have a different team, or have a new message that you want to share with your customers. A redesign is a chance for you to update your website so that it shows the business that you are today, not the business that you were five years ago. It helps you to put your best foot forward online.
What Are the Signs That You Need a Redesign?
Here are a few of the most common signs that your website might be ready for a change:
Your Site is Not Mobile-Friendly
This is the number one reason for a redesign. If your website is hard to use on a phone and a visitor has to pinch and zoom to read your text, you are losing customers. A modern website should be simple and easy to use on a small screen with no questions asked.
It Looks Old and Outdated
Visual design trends change over time just like fashion. So, if your website looks like it was made back in 2015 with old fonts and a clunky layout then it can make your whole business look old and out of touch. The creative website design services in Savannah can offer your site a fresh and modern look that helps to build trust with new visitors.
It is Very Hard for You to Update
This is a very common frustration for a lot of business owners. If you have to call a developer and wait three days every time you want to make a text change or add a new photo to your site, then it is time for a new system. A custom WordPress design in Savannah can make it very easy for you and your team to update your own content whenever you want.
It is Not Getting You Any Business
This is the biggest and most important sign of all. If your website is not bringing in any new leads or sales for your business, then it is not doing its job. A good redesign can help to fix this by focusing on clear calls to action and by making it easier for your visitors to become paying customers.
How Does a Redesign Process Work?
A good redesign is a simple step-by-step process and doesn’t take much:
We Start with a New Strategy
A good redesign is not just about making things look pretty. A local web design company Savannah in GA like ours will first sit down with you to talk about what is working and what is not working with your old website. We will then create a new plan for your new site that is based on your current business goals.
We Keep the Good Parts
A redesign does not always mean that you have to throw everything away and start from scratch. We can keep your best-written content and your good photos from your old site. We will just present all of that good information in a new, better, and more modern design that is easier for people to use.
We Make Sure the Launch is Smooth
This is the technical side of launching your new site. Our team handles all the important details to make sure the switch from your old site to your new one is a smooth process. We do the work to make sure that you do not lose your current Google rankings when you launch your new and improved website.
Wrapping Up
A website redesign is a great chance for you to improve your online presence. It is an opportunity to update your message, use the latest technology, and create a better experience for your customers. A good redesign can make your site easier to use, more modern, and much better at bringing in new business for your company.
Contact us at info@JDelSURMarketing.com if you think that your website needs a refresh and we can talk about a redesign project.
Frequently Asked Questions
Will a Redesign Hurt My Website’s Current SEO Rankings on Google?
If it is done correctly then a redesign should not hurt your SEO rankings. In fact, a good redesign that makes your site faster and more mobile-friendly can help to improve your rankings over time. We are very careful to make sure that all of your old and important links are pointed to the right pages on the new site.
How Long Does a Website Redesign Project Take?
Well, the time it takes, totally depends on how big your website is and how many changes need to be made. A simple redesign of a small website might take a few weeks while a redesign of a very large and complex website can take a few months.
Can You Redesign My Website on the Same Platform it is on Now?
Sometimes we can but most of the time, one of the main reasons for a redesign is to move to a better and more modern platform. For example, if your old site is on a system that is very hard to update then we will probably recommend that we rebuild it on an easier system like WordPress.
What is the Difference Between a “Redesign” and a “Refresh”?
A website “refresh” is usually a smaller project that just involves making a few small visual changes like updating the colors of the fonts without changing the main structure of the site. While a “redesign” is a much bigger project where we rethink the entire structure, the user experience, and the visual look of the site from scratch.